Insider Transactions

Date Filer Title Type Shares Traded Price
Oct 16, 2003 President Children's Book Pub. Open market or private sale of non-derivative or derivative security 8,500 $30.25
Oct 16, 2003 President Children's Book Pub. Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 8,500 --
Oct 23, 2003 President Children's Book Pub. Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 3,000 $17.25
Oct 23, 2003 President Children's Book Pub. Open market or private sale of non-derivative or derivative security 3,000 $30.00
Oct 23, 2003 President Children's Book Pub. Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 3,000 --
Oct 23, 2003 Executive Vice President Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,000 $17.25
Oct 23, 2003 Executive Vice President Bona fide gift 2,000 $30.00
Oct 23, 2003 Executive Vice President Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,000 --
Oct 24, 2003 President Children's Book Pub. Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 3,000 $17.25
Oct 24, 2003 President Children's Book Pub. Open market or private sale of non-derivative or derivative security 3,000 $30.00

* Represents the number of non-derivative securities directly held. (I) Indicates that some (or all) of these shares are held indirectly.

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