Insider Transactions

Date Filer Title Filing Type Shares Traded Price Total Held
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 400 $30.21 27,541
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 1,900 $30.22 25,641
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 200 $30.23 25,441
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 406 $30.24 25,035
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 194 $30.25 24,841
Dec 28, 2009 EVP, President Book Clubs Form 4 Open market or private sale of non-derivative or derivative security 200 $30.26 24,641
Dec 28, 2009 EVP, President Book Clubs Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 20,000 -- --
Nov 02, 2009 Director, CEO, Chairman & President, Ten Percent Owner Form 4 Other acquisition or disposition (describe transaction) 43,105 -- 4,329,125
Nov 02, 2009 Director, CEO, Chairman & President, Ten Percent Owner Form 4 Other acquisition or disposition (describe transaction) 50,000 -- --
Oct 30, 2009 Director, CEO, Chairman & President, Ten Percent Owner Form 4 Other acquisition or disposition (describe transaction) 77,275 -- 4,372,230

* Represents the number of non-derivative securities directly held. (I) Indicates that some (or all) of these shares are held indirectly.

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